The story of market newcomers. From scratch to incredible results: 75+ meetings in 5 months with a NPS average of 9.4

75+

Appointments booked with Average NPS 9.4 in 5 months

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Overview

How We Helped a Recruiting Agency Book 75+ Appointments in 5 Months

Achievements:
- 75+ Appointments booked with Average NPS 9.4 in 5 months

Challenges:

Market Entry:
- Immediate partnership post-service launch.
- Goal: Enlist specialists, pinpoint target audience, generate leads, test markets, secure inaugural clients, and partners.

Diversified Industry and Decision-Maker Targeting:
- Focus on vendors/partners, software development companies, and clients.
- Challenge: Identifying appropriate decision-makers in broad requests.

Recruitment process outsourcing. The business helps tech companies solve the team puzzle and find the right people. They are new on the market.

Solutions:

Experimenting with Diverse Strategies:
- Conducted tests using different approaches across various target groups and industries.

Ideal Customer Profile (ICP) Definition:
- Assisted in defining ICP and formulating a value proposition (VP).
- Gathered extensive information about target companies to fine-tune the ICP.
- Crafted a tailored value proposition.

Lead Generation and Appointment Setting:
- Managed lead generation and appointment setting.
- Built the entire outreach process from scratch.

Results:

75+

Appointments booked with Average NPS 9.4 in 5 months

- 75+ appointments booked with Average NPS 9.4 in 5 months.
- Researched 300 high-quality leads monthly.
- Set up 75+ appointments: 40+ with partners, 15 with clients, and 20+ with candidates.
- Average outreach campaigns had over a 40% acceptance rate and a 10-15% response rate.

This success story showcases our strategic approach to market entry, diversified targeting, and the development of effective outreach campaigns, resulting in substantial appointment bookings and a high level of client satisfaction.

Our cases

IT
Marketing
Agency
ERP system